How I love fashion! It would be so lovely to live a day in the life of a fashion stylist, meeting great designers, being at every fashion week in every major city, surrounded by gorgeous dresses, coats, shoes, and just everything fashion. I came across a July catalog the other day, full of pretty summer style.
In a warehouse on the edge of Philadelphia is a group of young, fashionable, creative people making the magic that is Free People. In this warehouse is so much inspiration and process of sorting through fabric swatches, taking photo shoots, ideas, video, art, food and culture. And although that sounds like long hours of hard work to say the least, it all appeals so much to me.
The Free People girl is a creative, bold and independent spirit, with a style that is comfortable, laid back and always has that effortless, fun loving look. Do you see that from the catalog too? This beautiful book was shot in Dolores, Colorado, and it encourages us all to take fashionable adventures each day, and to have fun and get creative with fashion.
(images: free people)